all very interesting
The X Factor SEASON 1 -- KEY STATS
The X Factor is the #1 unscripted program overall this Fall and the #1 new unscripted show so far this season
o Averaging a 4.2/12 rating among Adults 18-49 and 12.4 million Total Viewers, The X Factor has given FOX a nightly win on the majority of the nights it has aired.
In fact, The X Factor lifted FOXs average ratings on Wednesdays and Thursdays by +48% and +46% versus last fall.
The X Factor is an especially big new hit among Teens its the #2 new series among Teens this season, second only to New Girl
Thanks to The X Factor, FOX is #1 on Thursday nights in the fall for the first time in the networks history.
The X Factor is one of this seasons Top 5 new shows among ethnic minorities and is this seasons #1 show overall among African American adults age 18-49
o Among Hispanic Adults 18-49, The X Factor-Wed and Thurs are the #2 and #3 top-rated new shows this season (behind only New Girl, which is #1)
With multiple hours of The X Factor on our air every week, FOX won the November Sweep among Adults 18-49.
SOCIAL MEDIA/ POP CULTURE IMPACT:
Trendrr's Social TV chart consistently ranks The X Factor as the #1 TV Show With the Most Social Media Buzz
o Earlier this month The X Factor had an overall social media activity count of 1,567,835 +41% higher than its buzz the previous week and +119% higher than the next most buzzed-about broadcast series
In just a few short months, The X Factor artists performances have been viewed over a quarter of a billion times online via You Tube, Hulu, Roku & Verizon App and on the website
In fact, some of the finalists have drawn multiple millions of views on YouTube to their first auditions alone:
o Josh Krajcik: More than 4 million views
o Drew: More than 5 million views
o Melanie Amaro: More than 6 million views
o Chris Rene: Nearly 11 million views!
(By comparison, The Voices winner, Javier Colon, has drawn only about 700,000 views to his most popular video from the show on YouTube)
Weve seen an average of 25-30 trending terms on Twitter related to TXF on performance show nights this is significantly more trending than you see with other TV shows.
o During last nights results finale, we saw 58 trending topics related to The X Factor!
We saw more than 6000 tweets per minute re: The X Factor during performance shows.
Online voting grew by millions every week
Fun fact: When Simon Cowell joined Twitter (right before the 11/22 show started), he acquired more than 250,000 followers within 8 hours.