I just want TiVo to use their great name and great web address (tivo.com -- you have to admit, it's pretty good) and create a content destination. "Downloadable content from the TiVo Network." They should start serving cool content that you can download to your PC or Mac and, of course, your TiVo box. They could start small, with quirky or niche content, and work up to the bigger stuff. Free stuff. Support it with ads (embedded in the content and sitting on the web site). Maybe some stuff exclusive to TiVo subs.Justin Thyme said:[ ... ] Tivo Corp evolves from being just a one trick pony.
They could leverage their search interface, their ad relationships, the capabilities of the broadband-connected boxes, with a brand that everybody knows. On the flip side, the content site would be a great place to advertise the box and the service. That's synergy, baby!
The TV world is changing, and fast. TiVo needs to seize this opportunity to be part of the new paradigm.