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I'm doing my MBA, and I'm taking marketing this semester. We're supposed to do a paper about creating brand loyalty, and I'd like to use TiVo, and how they built an online community (this one!) I have fond memories, because I was involved way back in the beginning.

The only problem is that I need to "research" my paper with some online articles. Does anyone know of an article I can link to that talks about how TiVolutionary and TiVoPony helped build the atmosphere that lead to the size of this forum?

Thanks!
 

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Philosofy said:
I'm doing my MBA, and I'm taking marketing this semester. We're supposed to do a paper about creating brand loyalty, and I'd like to use TiVo, and how they built an online community (this one!) I have fond memories, because I was involved way back in the beginning.

The only problem is that I need to "research" my paper with some online articles. Does anyone know of an article I can link to that talks about how TiVolutionary and TiVoPony helped build the atmosphere that lead to the size of this forum?

Thanks!
Philosofy! Great to see you! :)

I think the forum really took off as the result of a very special episode of Warehouse Warriors. :D

Let me know if you need any help, I'd be happy to chat with you.

Pony
 

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TiVoPony said:
Philosofy! Great to see you! :)

I think the forum really took off as the result of a very special episode of Warehouse Warriors. :D

Let me know if you need any help, I'd be happy to chat with you.

Pony
:D

I remember that!
 

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Philosofy said:
The only problem is that I need to "research" my paper with some online articles. Does anyone know of an article I can link to that talks about how TiVolutionary and TiVoPony helped build the atmosphere that lead to the size of this forum?

Thanks!
See TiVoPony has already posted an answer for you, but:

Why not get in contact with him, I am sure he would be willing to help you out with any questions you may have.

And good luck with the MBA. :D
 
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