txagfan said:
You are crying about paying $1.95 for cable cards? Are you kidding me?
As others have pointed out, you missed the point entirely. The point is not they are over-pricing their cable-cards. It's they are underpricing their set top terminals and cable drop policies in a bid to drive CableCard based consumer devices off the market.
txagfan said:
One thing you don't seem to understand is that Cable is a BUSINESS. They open their doors everyday to make money.
Then why are they leasing their set top terminals at a loss? The OP seems to uderstand business far batter than you. This would explain why he is a CEO and you are not.
txagfan said:
I don't think $1.95 is a big deal at all when you opened your wallet and paid $300 for a dvr. You want digital services that the cable company has to regurlarly make deals with the programmers i.e. ESPN that raise their rates every year for the cable co to broadcast, but you don't want to pay a digital outlet fee.
Again, you missed the point entirely. The programming fees are paid by the CATV provider whether they sell the services via CableCard, via set top terminal, or via leased DVR. The company in question is effectively charging *LESS* for it's DVR than if the user does not lease the DVR. Not only that, but they are charging for an additional service (the extra drop) if the user has a personal device than if they use the CATV company's equipment. This means their profit is much higher off the consumer who purchases equipment elsewhere than the consumer who leases the CATV company's equipment. That is not a fair business practice. At the very least, the CATV company should make no more off a consumer who provides his own equipment than off the one who obtains the exact same services and also makes use of additional CATV company equipment. Finally, the negotiated prices with the content vendors is either a flat monthly fee or per customer, *NOT* per drop, and definitely not per CableCard or terminal device.
One cannot sell at a loss and make up for it in volume.
That being the case, then either the CATV company is stupid (which is less unlikely than some might think, actually), or else this is very strong evidence the CATV provider has an ulterior motive behind their aggressive pricing. It does not take a genius to figure out what that motive most likely is.
txagfan said:
How else are they going to raise the money for constantly rising broadcast fees other than passing it on to the consumer.
Then why are they only passing on this cost to consumers who use CableCards?
txagfan said:
They aren't just going to take a loss, they are going to make the people who want the digital services to pay for it.
Taking a loss is exactly what they are doing with their DVR lease customers. It's one thing to make consumers pay for services, but it is entirely another to make one class of consumers pay for services and not another when they purchase exactly the same services.
txagfan said:
As for the cards in the box, an HD DVR uses one M-stream card, not two S cards.
First of all, that assumes the CATV company is offering M-Cards and they are offering them at the same cost. Most are not yet offering M-Cards, and I am given to understand the Series III does not yet support M-Cards. (I do need to check into this, because I have a series III, and my local CATV company is supposed to be getting M-Cards soon.)
Of course, prices vary around tyeh country, and while it isn't quite fair, it also isn't exactly unethical for one system to charge more for one service and less for another than another system in another city. That said, I think this is clearly a case of predatory pricing. The CATV company pays at least $100 or more per unit for the DVR and the M-Card probably costs at least $20 per unit. Giving the customer $.95 cents a month for the DVR will of course never recover the cost, but even taking the DVR / CableCard system as a whole, it's going to take at least 20 months to recover the cost of the DVR, and given the rate at which technology is advancing and the abuse heaped upon the relatively frail DVRs by consumers, that CATV company is definitely losing money on it's DVRs.
By comparison, here I was paying $19.95 for the first DVR with digital services and $9.95 for each additional DVR or HD set top terminal with nothing for additional outlets (I have 8 outlets). Now I'm paying $9.95 for a set top terminal and $1.95 each for four S-Cards. I'm saving money by not using the CATV company's equipment, which is proper.