Warner Brothers, CBS joining to create CW Network; WB and UPN to cease operations

Discussion in 'TiVo Coffee House - TiVo Discussion' started by ZeoTiVo, Jan 24, 2006.

  1. ZeoTiVo

    ZeoTiVo I can't explain

    Jan 2, 2004
    Warner Brothers, CBS joining to create CW Network; WB and UPN to cease operations, according to CBS chairman Les Moonves

    News break on CNN - no story to link to yet but this will shake things up on the media front
  2. dswallow

    dswallow Save the ModeratŠ¾r TCF Club

    Dec 3, 2000
    CBS Corporation and Warner Bros. Entertainment Form New 5th Broadcast Network
    Tuesday January 24, 11:19 am ET
    Each Company to Hold 50% Interest In The CW Television Network
    Tribune Broadcasting and CBS Corporation Stations Agree to 10-Year Affiliation Agreements Covering 48% of the Country
    New Television Network to Utilize the Best Programming from CBS Corporation and Warner Bros.
    Dawn Ostroff Is Tapped as President of Entertainment at The New Network; John Maatta Will Be Chief Operating Officer
    The WB and UPN to Cease Operations in September 2006


    NEW YORK, Jan. 24 /PRNewswire-FirstCall/ -- CBS Corporation and Warner Bros. Entertainment today announced their intent to form a new 5th network, The CW, to be launched in the fall of 2006. The new broadcasting network will be a joint venture between Warner Bros. Entertainment and CBS Corporation, with each company owning 50%. In an important strategic move that secures major market distribution for The CW, it was announced that Tribune Broadcasting and the CBS Corporation's UPN affiliates have agreed separately to sign 10-year affiliation agreements with the new network.

    The announcement for the new network was made today in New York by Leslie Moonves, President and Chief Executive Officer of CBS Corporation and Barry Meyer, Chairman and Chief Executive Officer of Warner Bros. Entertainment. The Tribune Broadcasting affiliation agreements were announced by Dennis FitzSimons, Chairman, President and Chief Executive Officer of Tribune Company.

    At the same time, it was announced that CBS Corporation and Warner Bros. Entertainment will cease operations of their respective networks -- UPN and The WB. The WB and UPN will continue to broadcast their respective network schedules independently until the fall.

    The combination of Tribune's 16 major market stations and the 12 CBS-owned UPN major market affiliates give The CW instant coverage in 48% of the country. The remainder of the network's distribution system will be a combination of selected current UPN and The WB stations. The full distribution of the new network is expected to exceed 95% of the country.

    Dawn Ostroff, currently President of UPN, will become President of Entertainment and John Maatta, currently Chief Operating Officer of The WB, will become Chief Operating Officer of The CW.

    "This new network will serve the public with high-quality programming and maintain our ongoing commitment to our diverse audience," said Moonves. "It will clearly be greater than the sum of its parts, delivering excellent demographics to advertisers, and building a strong new affiliate body. Additionally, The CW will be able to draw from the creative talent and production resources from the top two television production studios in the business, while also seeking programming from all sources -- independent producers or other studios. With this move, we will be creating a viable entity, one well-equipped to compete, thrive and serve all our many publics in this multi-channel media universe. I'd like to thank Dawn Ostroff and all the talented people at UPN who have worked so hard. For many years UPN had financial losses, but under CBS's guidance, UPN has been able to effect a dramatic creative turnaround in a short period of time."

    "This new network makes sound business and creative sense at every level -- for our viewers, advertisers, affiliates and for the shareholders of our companies," said Meyer. "Every key constituency of the network will now greatly benefit from this combination by being part of a highly rated, competitive, 5th broadcast network that is financially sound. As we form this new joint venture, we are also very pleased that in Dawn and John we have a management team of great creative vision and business acumen, one that will help to guide it successfully forward."

    "This is a very exciting day for Time Warner and its shareholders in the creation of what we believe will be a very strong and viable 5th broadcast television network," said Jeff Bewkes, President & Chief Operating Officer of Time Warner. "This new network will have all the strategic asset value as an outlet for our programming that The WB presented us, but with a much firmer and more secure financial present and future. The credit goes to Barry Meyer, who continues to have tremendous vision and extraordinary business acumen as the long time leader of Warner Bros. Entertainment, a company that we are proud to say continues to be number one in its class."

    "This is a great day for Tribune and its shareholders, and we are pleased to be the lead affiliate group of what will be a strong network," said FitzSimons. "We could not have had a better partner than Warner Bros. and Barry Meyer since we together launched The WB 11 years ago. Now, with the ownership role of CBS Corporation and the leadership of Leslie Moonves added to the mix, Tribune's viewers and advertisers will benefit from an even stronger programming lineup."

    The 16 Tribune affiliated stations will include New York, Los Angeles, Chicago, Boston, Dallas, Washington, D.C., Houston, Miami, Denver, St. Louis, Portland, Indianapolis, San Diego, Hartford, New Orleans and Albany. The 12 CBS Station Group television markets will include Philadelphia, San Francisco, Atlanta, Detroit, Tampa, Seattle, Sacramento, Pittsburgh, West Palm Beach, Norfolk, Oklahoma City and Providence. Together, these top two station groups cover the top 13 television markets, 20 of the top 25 television markets and have a total coverage area of more than 48% of the country.

    The CW will incorporate The WB's current scheduling model, which consists of a 6 night-13 hour primetime lineup including Monday through Friday nights from 8-10 (EST/PST); Sundays from 7-10 (EST/PST); Sunday from 5-7 (EST/PST) outside of primetime as well as a Monday thru Friday afternoon block from 3-5 (EST/PST) and a 5-hour Saturday morning animation block. Together, the network will program 30 hours a week over seven days for its affiliated stations.

    As the top creative executive, Ostroff will have available a line-up of some of the most popular programming that appeals to young adults in the media business. These programming assets range from hit reality series such as "America's Next Top Model" and The WB's "Beauty and the Geek," to hit dramas like The WB's "Smallville," "Gilmore Girls," "Supernatural," and UPN's "Veronica Mars" as well as UPN's hit comedies "Everybody Hates Chris" and "Girlfriends" and The WB's hit comedy "Reba." In addition the WWE's "Smackdown," which has been a mainstay at UPN, is expected to play a role in the schedule.

    In addition, The CW will also broadcast the schedule of children's programming now known as Kids' WB!, a 5-hour original programming block on Saturday mornings from 7:00 a.m.-Noon, considered primetime for kids. Kids' WB! has been the broadcast network ratings champion since Fall 2000, capturing 16 consecutive sweep victories as the Number One Saturday morning kids' broadcaster.

    All programming, marketing, scheduling, publicity and research functions will report to Ostroff.

    Maatta will be responsible for the network's business operations. Bill Morningstar, The WB's Executive Vice President of Advertising Sales will become the head of sales reporting to Maatta. Other responsibilities that will report to Maatta include business affairs, network distribution, legal, finance and human resources.

    Meyer added: "This could not have happened without the tremendous energy and talent of Bruce Rosenblum, President of Warner Bros. Television Group and Nancy Tellem at CBS who worked tirelessly and cohesively together to make this new network a reality. I would also like to thank Dennis FitzSimons, who saw the great opportunity this new network presents for the Tribune Company and who continues to be one of the great professionals and broadcasters in the business today."

    Moonves added: "This idea becomes a reality only when a great station group like Tribune comes on board with us and delivers the powerful reach a new network requires. With formidable flagship Tribune stations in New York, Chicago and Los Angeles, a great CBS line-up of owned and operated UPN stations, and strong affiliates from every available market, The CW launches as a strong competitor to the Big Four, and that's good for our business, for the viewing audience, and for free, over the air broadcasting. It is also good news for our shareholders, who will benefit from a much stronger business model, improved economics for our stations and new opportunities for our production businesses."

    CBS Corporation (NYSE: CBS.A - News and CBS - News) is a mass media company with constituent parts that reach back to the beginnings of the broadcast industry, as well as newer businesses that operate on the leading edge of the media industry. The Company, through its many and varied operations, combines broad reach with well-positioned local businesses, all of which provide it with an extensive distribution network by which it serves audiences and advertisers in all 50 states and key international markets. It has operations in virtually every field of media and entertainment, including broadcast television (CBS and UPN), cable television (Showtime), local television (CBS Television Stations), television production and syndication (CBS Paramount Television and King World), radio (CBS Radio), advertising on out-of-home media (CBS Outdoor), publishing (Simon & Schuster), theme parks (Paramount Parks), digital media (CBS Digital Media Group and CSTV Networks) and consumer products (CBS Consumer Products). For more information, log on to http://www.cbscorporation.com.

    Warner Bros. Entertainment, a fully-integrated, broad-based entertainment company, is a global leader in the creation, production, distribution, licensing and marketing of all forms of entertainment and their related businesses. Warner Bros. Entertainment, a Time Warner Company, stands at the forefront of every aspect of the entertainment industry, from feature films to television, home video/DVD, animation, comic books, interactive entertainment and games, product and brand licensing, international cinemas and broadcasting.

    TRIBUNE (NYSE: TRB - News) is one of the country's top media companies, operating businesses in publishing and broadcasting. It reaches more than 80 percent of U.S. households and is the only media organization with newspapers, television stations and websites in the nation's top three markets. In publishing, Tribune operates 11 leading daily newspapers including the Los Angeles Times, Chicago Tribune and Newsday, plus a wide range of targeted publications such as Spanish-language Hoy. The company's broadcasting group operates 26 television stations, Superstation WGN on national cable, Chicago's WGN-AM and the Chicago Cubs baseball team. Popular news and information websites complement Tribune's print and broadcast properties and extend the company's nationwide audience.
  3. JimSpence

    JimSpence Just hangin'

    Sep 19, 2001
    Binghamton, NY
    This is also being discussed in several of the other forums.
  4. mick66

    mick66 Dirty Burger

    Oct 15, 2004
    The 'verse
    Another reason to use wishlists - You never know when when a new network is going to be created or when current ones will cease to exist. :rolleyes:
  5. rainwater

    rainwater Active Member

    Sep 21, 2004
    Unless the show is in syndication as well. Then wishlists are not useful at all unless you have a huge hard drive and don't care about repeats or old seasons.
  6. Stormspace

    Stormspace Electrocuted by TiVo

    Apr 13, 2004
    Hartsville, SC
    The two things to look for with this announcement are which shows are going to survive and how are the affliates going to fall out. In my area we have a local WB and UPN affliate.

    At any rate I hope Veronica Mars and Smallville make the cut...
  7. Stormspace

    Stormspace Electrocuted by TiVo

    Apr 13, 2004
    Hartsville, SC
    I second that. I use some ARWL for shows like CSI and Stargate set for first run only, but it only takes a network to not be honest or complete in it's listing and you have reruns over writing your first run shows.
  8. jlb

    jlb Go Pats!

    Dec 13, 2001
    Burlington, VT
    Burn in Hell F.......

    Just kidding.....

    Maybe the new CW will pick up AD!
  9. generalpatton71

    generalpatton71 Open,Flash and clear

    Oct 30, 2002
    It's not there demographic. I'm betting we will see many of the WBs scripted dramas make it. The UPN will add the comadies they have like "Evreybody Hates Chris", and there reality progrmaing like "Americas Top Model" and the WWE.
  10. dylanemcgregor

    dylanemcgregor Well-Known Member

    Jan 31, 2003
    Corner of...
    ...and Firefly. ;)
  11. Dan203

    Dan203 Super Moderator Staff Member TCF Club

    Apr 17, 2000
    Maybe this will speed up their HD deployment in my area. The WB and UPN are the only two local networks that don't broadcast in HD in my area and I'd really like to be able to watch Smallville in HD. :)

  12. litzdog911

    litzdog911 TechKnow Guide

    Oct 18, 2002
    Mill Creek,...
    A rather long-winded press release just to announce that WB and UPN are merging to create "The CW" network. You would think they could have come up with a more creative name :)
  13. JimSpence

    JimSpence Just hangin'

    Sep 19, 2001
    Binghamton, NY
    I'm also hoping this will happen in my area. WB doesn't broadcast OTA and UPN is low power.
  14. ChuckyBox

    ChuckyBox New Member

    Oct 3, 2005
    The talk is that Showtime will grab it if Fox drops it, but only if Hurwitz comes with it.
  15. dmdeane

    dmdeane sedentary adventurer

    Apr 17, 2000
    Bring back the DuMont Network!
  16. tenthplanet

    tenthplanet Well-Known Member

    Mar 5, 2004
    This should cut down on recording conflicts. Imagine no more Chris vs. Smallville. A tuner freed. All kidding aside this merger is not that big a surprise. The main studios that supply WB and UPN have been; surprise Warner Bros. and different facets of Paramount. Fall should be interesting
  17. Stormspace

    Stormspace Electrocuted by TiVo

    Apr 13, 2004
    Hartsville, SC
    I definately think that nothing but good will come of this, as long as I have access to the new network. :) As has been mentioned there were several conflicts between the two that will now be resolved as a result of the merger. Also a stronger network will bring more energy to the shows that have the most buzz, and bring in new shows as well.
  18. ZeoTiVo

    ZeoTiVo I can't explain

    Jan 2, 2004

    that is what attracted me to the headline. The idea of taking the best of both and combining them should create a strong channel that will get the demographic for better advertising revenue and thus more money to invest in show development
  19. Atomike

    Atomike New Member

    Jun 12, 2005
    And it's even better for those of us without a UPN affiliate. Only a handful of people in Nebraska can get UPN - but most have the WB. I'm really looking forward to watching "Everybody Hates Chris" come September. That is, assuming our WB affliate becomes a CW affiliate. I'm not sure if this is guaranteed, or not.
  20. weymo

    weymo timeshifter

    Jan 26, 2003
    I can imagine that there will be some good online content too (thanks for the story Doug) since CBS has been pretty good about providing online content, with the Time Warner stake, that can only improve.
    I bet there will be a huge vodcasting push and even more synergy with the music properties (meaning great soundtracks featuring good artists.) :up:
    Also, you can bet there will be a greater crossover with print...Entertainment Weekly for one...will likely feature more urban content. What was it Nagin said? A delicious drink...chocolate and milk.
    Stupid name for the network though...but we've seen Spike! emerge from "The National Network" TNN which switched from "The Nashville Network" TNN.
    I think they should have a naming competition.
    The Eye network could route their younger crowd stuff to the new net and focus its efforts on the old-timer Hallmark/Lifetime crowd. The new net could be IC (freezes the competition) or NuVu or LuCid or CmeNoW or NEXxis ... but CW? boring.
    CoW..Can't Wait

    I hope that Charmed makes the cut. Yeah, its a cheese fest but I love it anyway. Byproduct of too much Bewitched (hated the movie but the original novel is hexy sexy) and I Dream of Jeannie at an impressionable age.

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