Advertisements I'm definitely not like Trump lol. TiVo was never marketed to people who only occasionally used a DVR. And that use case doesn't even make sense. Once you go through the paradigm shift of not watching things when they are live, and sitting down to watch what you want when you want, you're not going to watch much Live TV, you are going to primarily use a DVR as a DVR. People who are stuck in the past and didn't realize this paradigm shift never went out to buy a TiVo and never will.