Tivo INCREASE the AD's!!!

Discussion in 'TiVo Coffee House - TiVo Discussion' started by BlackBetty, Sep 7, 2007.

  1. jrm01

    jrm01 New Member

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    Oct 17, 2003
    Pittsburgh

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    I have always felt that Tivo should sell this type of advertising on the "pay-per-click" model. They would get revenue everytime someone clicked on the ad.

    As long as the one-line ads don't steal real-estate that could be better used, and aren't obtrusive I see no problem with them.

    Personally, I rarely see them since I click twice on the Tivo button and twice on the Page Up button while my TV is still warming up. By the time I have a picture I am at the Now Playing screen with the most recent addition highlighted.

    If I want to set a recording I click Tivo, Scroll Down twice and enter and I barely see the Main Menu flash on the screen.
     
  2. megazone

    megazone Hardcore TiVo Geek

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    Mar 3, 2002
    .worcester.m...
    I have no fundamental objection to advertising, and, in fact, I *like* receiving some ads - I signed up for some categories in Product Watch for example, and I'm sorry that it seems to be dormant, if not dead. What I don't like are pointless ads - I'm a 36 year old male and I live alone. I don't give a damn about 'feminine hygiene products', children's products, products for the elderly, etc. But I do like movies, and I'm all for movie promos and previews being loaded on my TiVo for me to check out - and those are ads. I'm into technology and gadgets, and if you want to show me ads for a new smartphone, etc, I'll probably watch it. I like music and I'd be game for ads for new release albums, especially if I could listen to some of the tracks and then buy it if I like it.

    The point is, I'd be all for more ads - if they were well targeted. Let me select categories, and then even 'rate' ads so it can learn what I like just as TiVo Suggestions does. In fact, you could start by developing a profile based on what people watch. I watch a lot of SciFi and science and technology shows - you could deduce I'm probably a good candidate for gadget ads and promos for new scifi movies, etc.

    I don't have a problem with the types of ads TiVo currently has in their interface. Sometimes I watch them, sometimes I don't. I have no interest in American Express, but when they have movie promos I tend to check it out. I don't watch football, so NFL ads get ignored - but info on new cars I'll check out. (Cars are like big gadgets.) I don't find it intrusive to have a simple menu item that I can take or leave as I choose. I would not be willing to pay more to avoid those ads.

    I do think it could be taken too far - flashy banner ads or 'interstitials' would get annoying. Forcing users to watch video ads, like some DVDs, would be unacceptable. But TiVo has been good at staying on the right side of the line to avoid driving away the majority of users.
     
  3. shaown

    shaown Member

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    Jun 30, 2002
    More Ads! (but non intrusively done)
    I was so excited to see the IBM ads :)
    -Shaown
     
  4. richsadams

    richsadams Well-Known Member

    9,078
    69
    Jan 4, 2003
    Well said! +1 :up:
     

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