This is my assumption too. That will keep you connected to a service for more than month if you are the type that needs to see it right away. If you're willing to wait for the season to be over, then sign up, binge and leave, then you can do that. But imagine you have 2-3 shows on Hulu you want to watch, are you going to wait for that serendipitous time when all three are bingable? It's complicated (or lets say not so easy) to keep track of everything.