Advertisements I think the current pricing of $232 from Amazon with 1 year of service is the lowest combined 1st year hardware/service costs we have seen ever, certainly in the first 6+/- months of a new product. I know that for those of us who like to pay once (all in/lifetime) the current pricing is not where we would like it but we are not the larger general public that TiVo was trying to expand sales to with the Bolt. Seems to me that TiVos primary sales periods would be at the beginning of the fall season and then at Christmas. I would think know would be very slow as people focus less on TV and more on spring/summer activities. If they wanted to change their pricing structure I guess it would be a good time to do it. TiVo has tried all sorts of pricing options in the past, I honestly am not sure what they could do on the pricing side that hasn't been tried before, that would end up being a financial plus for them.