Best Buy to offer TVs with TiVo interface starting 7/31

Discussion in 'TiVo Coffee House - TiVo Discussion' started by innocentfreak, Jul 15, 2011.

  1. Jul 17, 2011 #41 of 254
    unitron

    unitron Well-Known Member

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    Which of course will have a bunch of people wanting to know "What in the bleeping #&*%@! does 'powered by TiVo Search' mean?".

    At the moment "TiVo" has a meaning. Give it another or three and it won't have any.
     
  2. Jul 17, 2011 #42 of 254
    jwagner010

    jwagner010 Member

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    If Best Buy is using this just to get the limited number of Apps TiVo offers on their TV they need their heads examined. An intern could develop these limited number of TiVo Apps. Every other notable TV brand out there today has more Apps than TiVo already and have open standards like DLNA compatability. There must be more than Apps like streaming otherwise the management team at Best Buy make the management team at TiVo look like geniuses and that's saying something.
     
  3. Jul 17, 2011 #43 of 254
    atomicbottom

    atomicbottom Mike

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    I am a bit confused (or maybe just ignorant of how the non-Tivo world lives). For people that receive their TV input from cable, what good would a Tivo interface be without a cable card to allow you to actually tune the station? TV with an IR blaster input to the set top box??
     
  4. Jul 17, 2011 #44 of 254
    BigJimOutlaw

    BigJimOutlaw Well-Known Member

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    It's independent of the TV service. It's basically just like any other "smart TV" with built-in applications nowadays. TVs and other devices are starting to have built-in apps to stream Netflix, Hulu, etc. Best Buy is opting for as stripped down version of the Tivo interface rather than make their own.

    It's a viable option if the user doesn't have a better way to access these services. Cable companies don't offer things like Netflix or Hulu from their boxes because they compete with their own VOD service. So TV and blu-ray manufacturers are building them in.
     
  5. Jul 17, 2011 #45 of 254
    aadam101

    aadam101 Tell me a joke

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    So Tivo has gone out of their way to brand themselves as a "one box" solution and then they license their software in a way that couldn't possibly work with only "one box" since people will still have to use their cable box?

    The only thing Tivo has been consistently good at it marketing. I think we have a problem.
     
  6. Jul 17, 2011 #46 of 254
    davezatz

    davezatz Funkadelic

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    No public details other than what I've turned up so far. Given it's WiFi capabilities, we could learn more from the FCC database... BUT it wasn't filed by "tivo" "best buy" or "insignia" and we don't know who they outsourced manufacturing to. Regardless, we'll obviously learn more within the next couple weeks.
     
  7. Jul 17, 2011 #47 of 254
    BigJimOutlaw

    BigJimOutlaw Well-Known Member

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    Yep, basically. But I don't know... If their marketing initiatives had been effective, they wouldn't have lost 25% of their (tivo-owned) subs in the last 3 years. There's definitely a problem, but I don't think this is it. I think they need to rebrand themselves as a modern and relevant company... Don't know if this will help, but whatever they were doing before wasn't really working.
     
  8. Jul 17, 2011 #48 of 254
    innocentfreak

    innocentfreak Well-Known Member

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    My guess is TiVo is doing this as a way to get their UI in the face of customers who may not have considered a TiVo. They not only get licensing fees from Insignia/Best Buy, they get additional marketing whenever Best Buy pushes the TV since they will more than likely mention TiVo, and they potentially get more eyeballs on what TiVo can do.

    One of the points people have always said on here is TiVo is easier to sell to someone when they get a hands on. This is a way to introduce potential new customers to the UI, the TiVo search, and also possibly getting them to consider TiVo over their cable DVR after seeing some of what TiVo can do. It is pretty much free marketing for TiVo and they are more than likely being paid to do it. Consider now when you go in Best Buy any of these TVs will more than likely have the TiVo interface up and running for people to try. You will see the TiVo logo in more places.

    Also consider the other TV manufacturers who don't do in house app development who may see what TiVo has done and could license the TiVo software for their TVs.

    The TiVo Premiere was advertised as One Box, not TiVo the company.
     
  9. Jul 17, 2011 #49 of 254
    aadam101

    aadam101 Tell me a joke

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    They didn't lose subs because of marketing. They lost subs because the product has not lived up to it's potential and Tivo can't find a pricing structure that works which is why its completely overhauled over and over again.
     
  10. Jul 17, 2011 #50 of 254
    aadam101

    aadam101 Tell me a joke

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    What does that mean? People are going to think they have a Tivo when they don't. Since it's inception Tivo has always been a DVR (that did other things). Now they are turning it into a product that "does other things" without a DVR.

    This seems like yet another way of Tivo getting a logo put on a box. That's all they have cared about for years.

    I look forward to seeing this product in action. It might even get me to step foot inside a Best Buy. :rolleyes:
     
  11. Jul 17, 2011 #51 of 254
    dianebrat

    dianebrat wait.. I did what? TCF Club

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    I think it's a very smart idea for them to expand their branding, especially since they're not exactly burning down the house with their current retail DVR market penetration and subscriber loss.
    I really see "with GUI powered by Tivo" or a similar phrase being very helpful to help get people aware of how good the Tivo GUI is and potentially get those new users in Tivo DVRs.

    If you add in the possibility of this being the baby steps in getting the ability to stream from a Premiere to a Tivo powered TV, heck, that's a spectacular secondary market.
     
  12. Jul 18, 2011 #52 of 254
    BigJimOutlaw

    BigJimOutlaw Well-Known Member

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    Point being, they don't market. Practically at all. Virtually nobody knows they even exist anymore and that most definitely kills subs. The things you mention impact subs too, yes.
     
  13. Jul 18, 2011 #53 of 254
    sbiller

    sbiller Active Member

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    InnocentFreak, I think you've made the best argument for the Best Buy TiVo. The device is obviously not targeted at people who read TCF. Its targeted at people who may have considered a Roku or ATV to provide OTT services. A buyer essentially gets the TiVo interface with support for these video-on-demand streaming services without the need for an additional box. It appears the targeted customers would have a traditional cable STB connected to this TV that does not support OTT or no cable box at all.
     
  14. Jul 18, 2011 #54 of 254
    sbiller

    sbiller Active Member

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    Agree completely. The TiVo User Experience is still one of the best available on the market. It does not currently compare to the ATV for OTT servcies but ATV is not available integrated inside a TV at this point and only support Netflix.
     
  15. Jul 18, 2011 #55 of 254
    javabird

    javabird Well-Known Member

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    And besides that, everyone will have cancelled their Netflix because of the recent price increase!
     
  16. Jul 18, 2011 #56 of 254
    ZeoTiVo

    ZeoTiVo I can't explain

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    if it has the current Netflix interface found on the premiere then it will not go well. TiVo puts a lot of stock in this integrated search as if people are always searching for specific things to watch. Many times in my house the Netflix interface is brought up simply to look around for something to watch we had not really thought of yet. Graphical is how a TV is used and going to a command line type of integrated search is going backwards
     
  17. Jul 18, 2011 #57 of 254
    trip1eX

    trip1eX imo, afaik, feels like to me, *exceptions, ~aprox

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    The Worst of Tivo. Now on your TV!

    That's how I perceive it.

    Maybe internet streaming on other TVs isn't too good though. And Tivo on the TV will look good in comparison. And there is always the chance they improve what is found on the Premiere.
     
  18. Jul 18, 2011 #58 of 254
    aadam101

    aadam101 Tell me a joke

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    I think you just described it very well. I often see the argument being made that TiVo does very well as a DVR and very poorly at most other things. Why they would think it's a good idea to separate the worst part from the core product baffles me.

    Can you imagine the first time people see the TiVo Netflix app? How embarrassing for both TiVo and Best Buy.
     
  19. Jul 18, 2011 #59 of 254
    yoheidiho

    yoheidiho Member

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    X2
     
  20. Jul 18, 2011 #60 of 254
    andyw715

    andyw715 Well-Known Member

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    Netflix too....
     

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