On my Premiere I have turned them off on my discover bar and they barley noticeable / hidden. But the real reason I'm posting is they have been saving me money. Not just in tivo service fee if there is a cost savings there at all, but in coupons. About once a week or when ever the bounty or charmin commercial comes on I click the thumbs up to enter the showcase and request a coupon. P&G keeps sending me a $1.00 off a single roll of bounty paper towels coupon! Likewise with charmin. Not only am I saving a lot on buying these every needs, often the coupon is giving me a store credit as it exceeds the cost of the item I am buying. hey, if these ads serve a purpose and do something like this for me they are ok in my book. I wish all the adds gave us coupons.