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Malcontent
10-17-2008, 04:01 PM
http://www.adweek.com/aw/content_display/news/nontraditional/e3i2fb2f531735004812fe2d50e4baaa8bc

By entering a code on iTunes, readers can get a free download of the episode, which airs Oct. 30

Oct 16, 2008

-By Lucia Moses, Mediaweek

NEW YORK Looking to boost reader interest, TV Guide is teaming up with NBC to give away downloads of the network's 30 Rock Season 3 premiere a week before it airs.

Subscriber and newsstand copies of the Oct. 27 issue -- which features 30 Rock co-stars Tina Fey and Alec Baldwin on the cover - -will each include a unique download code. By entering the code on iTunes' Web site, readers can get a free download of the episode, which airs Oct. 30.

Along with featuring the actors on its cover, the Oct. 27 issue will include an article on Fey and introduce a new feature, Hot List for the Web, that will spotlight recommended Web and TV content.

TV Guide is owned by Macrovision, which this week sold the weekly magazine to private equity firm OpenGate Capital.

Mars Rocket
10-17-2008, 04:22 PM
http://www.adweek.com/aw/content_display/news/nontraditional/e3i2fb2f531735004812fe2d50e4baaa8bc

TV Guide is owned by Macrovision, which this week sold the weekly magazine to private equity firm OpenGate Capital.

They forgot the most important part: it was sold for $1.

TV Guide is doomed.