Just got a personalized offer to upgrade one of my 3 HD Tivo's (the S3) to a Premiere 4 for 549.99. Called to see if they would let me upgrade to the XL4, but they didn't. And then I see that others here are getting upgrade offers for their S3's at 249.99 to a Premiere 4 with transfer of lifetime subscription and $99 to keep the lifetime on their S3 plus a free MOCA adapter. Having had I don't even remember how many Tivos since 1999 and currently having 3 active Tivos I am not amused by this segmentation and I certainly don't think it's justified. Why would you want to alienate your most loyal users in that way? If you are going to make an offer to the S3 owners with PSL amongst us, why wouldn't you make us all the same offer? And what's it to Tivo whether I am willing to pay $150 more for an XL4 instead of a Premier 4, why wouldn't they let me do that. I guess I should be thankful for that, since I would not have been happy seeing the much cheaper offer made to others. Not liking this!