And how were they suppose to do that when there were no cable systems broadcasting in H.264 back when they stopped developing for the S3 platform? If you're talking about now then it's too late. The S3 platform has been obsolete for almost 3 years now. They are not going to start developing new software for it just because there a few people who can't tune a handful of H.264 channels. Had H.264 gone into broad deployment back when the S3 was the current platform then I'm sure they would have, but now it's to late.