Depends on the app, right? The TiVo App sucks because it's too many steps to get into it. The "boot-up" is worse than just picking up the remote in 99% of use cases. The Xbox Smartglass app is a mixed bag. If I am digging down into something, like YouTube or Netflix, I like smartglass. If I am just turning up the volume or launching a game, I do not like smartglass. It's a question of "I have to overcome the bootup and connection time." With Chromecast, there is no bootup and connection time. You literally navigate to the media and push play. I guess there is a connection time, but it's roughly the buffering time of the video + 2-3 seconds. So, I agree with what you're saying, but I think you're missing that there is clearly a decision rule in here.